Carol Sanford — How to Create a Responsible Business

Why does responsibility matter? Why should there be balance? Why is all of this even important? Today’s guest has some answers and suggestions on how you can become a more responsible business.

Carol Sanford is an award-winning Business Educator, Summit Producer, Podcaster, and Author. She is a regularly recognized thought leader and has worked alongside Fortune 500 companies like Google, DuPont, Intel, P&G, and more over the last four decades.

When Carol went to Berkeley, a man named Thomas Kuhn opened her up to a whole new world of different perspectives. Combining this with the memorable moments Carol spent with her grandparents, who were half Mohawk and lived off the land, Carol saw how one tiny change could create drastic impacts.

Carol decided to take what she learned from Thomas and create a framework that would help you see what kind of paradigm you were living under, understand the impacts of that paradigm, and work on ways you can change it for the better.

Although Carol wrote her book, The Responsible Business, nearly 15 years ago, the book is going through a re-release right now, the core of that book dives into helping corporations (and nonprofits) understand that the way they run the business is changing and affecting the lives of everyone who buys and interacts with them. It’s not just about profit or growth or teams, it’s so much more than that.

Interview Links:

Carolsanford.com

Carol on Twitter

Carols book: The Responsible Business

The Structure of Scientific Revolutions, by Thomas Kuhn

Sponsored by: Bit.ly/clariontech

Resources:

Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

Bill on YouTube

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Scaling Up is the best-selling book by Verne Harnish and our team for Gazelles Coaching, on how the fastest-growing companies succeed where so many others fail. My name is Bill Gallagher, host of the Scaling Up Business Podcast and a leading Gazelles Coach. Gazelles is the term we use for fast-growing companies.

We help leadership teams with 4 Decisions around People, Strategy, Execution, and Cash so that they can Scale Up successfully and beat the odds of business growth success. Scaling Up for Gazelles companies is based on the Rockefeller Habits 2.0 (from Verne’s original best-selling business book, Mastering the Rockefeller Habits).

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